About Mindtap

Leadership is a System

We help people read it.

Laura Flessner with purple scarf Laura Flessner with purple scarf
sparling stars

Our Purpose

Translating expertise into influence, without losing who you are

The Story Of Mindtap

Laura Flessner never planned to start a business.

It was November 2020. She'd been at Pfizer for over a decade, in the favorite role of her 17 year career. Then a joint venture restructure eliminated the position.

Sometimes you need a push to step outside the box.

Instead of looking for the next role, Laura asked a different question: not "what am I qualified for?" — but "What kind of support do I wish I had, through my career?"

That question became Mindtap.

What I Believe

  • Leadership is a system.

    Not a title or a personality. A system of how decisions, influence, and ideas move.

  • Difference is the advantage.

    We don't help you fit a mold. We help you use what makes you different.

  • Mind mastery is the foundation

    Leadership is 80% mind mastery, 20% strategy. The inner game is most of the game.

About your coach Laura Flesnner

My career started with nearly two decades in corporate innovation — engineer, product designer, insights leader, and new venture founder — across top global consumer goods and pharma companies including Procter & Gamble, Pfizer, and GSK.

For a long time, I thought capability was the whole game.

I was getting great performance reviews. Solving hard problems. Trusted with the work. And still not advancing the way the work suggested I should.

I'm a woman, Asian, an introvert — someone who looked younger than I was in rooms where that mattered. For years I wondered how much of the gap was about how I was being seen.

But the real shift came when I stopped asking "what else should I be doing?" and started asking "how does this actually work?"

Because being excellent and being seen as a leader are not the same thing.

Capability builds trust. Influence shapes what happens next. And nobody had ever taught me the difference.

So I learned it. How decisions get made. How influence moves. How ideas gain traction — or don't. How perception shapes opportunity. I built a methodology out of it, grounded in applied neuroscience and the innovation processes I'd spent a career using.

That's the work I do now as the Leadership Translator: helping high-performing professionals and senior leaders turn expertise into influence and difference into advantage — without becoming someone they're not.

Coaching Certification: ACC, International Coaching Federation

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